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Deep Links: Monetization through Referral Links

The t-Plot platform provides a powerful tool for attracting users and increasing revenue β€” Deep Links. In the Deep Links section on the developer portal, you can create referral links and obtain detailed marketing insights.

Using referral links, you can track key marketing metrics:

  • How many new users clicked the link.
  • How many of them made a purchase and for what amount.
  • Marketing metrics, such as:
    • ROMI (Return on Marketing Investment) β€” a measure of marketing investment profitability. It is calculated as the ratio of profit to marketing expenses.
    • CPL (Cost Per Lead) β€” the cost of acquiring a new user. It determines how much money was spent per new customer.
    • CR (Conversion Rate) β€” the conversion rate, which shows what percentage of users who clicked the link made a purchase.

To create a Deep Link on devs.t-plot.com, follow these steps:

  1. Create a traffic source (Source).
    A traffic source helps to group campaigns and better understand the effectiveness of different marketing channels.

  2. Add campaigns (Campaigns).
    Within a traffic source, you can create multiple campaigns, each of which can link to:

    • Your own story.
    • The platform's main bot @tplotbot.
    • Any other published story on the platform.

  3. Use the link in advertisements.
    The generated link can be used in advertisements, social media, email campaigns, and other marketing channels.

When a user clicks on a referral link and registers on the platform, they are automatically associated with your traffic source. For 180 days, this user will generate 30% of all TPoints they purchase for you. This allows you to earn not only from the initial click but also from the user's continued activity.

Multi-Level Referral System​

If a user who registered through your referral link attracts new users via their own referral link, they will also be considered your referrals. Thus, all purchases made by these new users will also bring you 30% of their spending.

Example of the Referral System in Action​

  1. You create a Deep Link and share it on social media.
  2. A new user registers through your link and purchases 1000 TPoints, earning you 30% (300 TPoints).
  3. This user attracts another player who purchases 500 TPoints, earning you an additional 30% (150 TPoints).

With each new attracted user, your earnings increase.

Use Deep Links to increase traffic, boost revenue, and effectively analyze your marketing campaigns.